12/15/17 Michael Kors announces fur-free policy
Another luxury fashion house opts for more ethical business
- Animal Friends Croatia and Fur Free Alliance commend new well known company which has decided to drop fur
Michael Kors Holdings Limited, a globally known fashion luxury group, announced on December 15th, 2017, that it will no longer use animal fur in its products, with production being phased out by the end of December 2018.
With this announcement, Michael Kors and Jimmy Choo have joined the international Fur Free Retailer Program.
“I am pleased to announce our company’s commitment to no longer use animal fur in our Michael Kors and Jimmy Choo collections,” said John D. Idol, the Company’s Chairman and CEO. “This decision marks a new chapter as our company continues to evolve its use of innovative materials.”
Designer Michael Kors announced that the upcoming runway show in February will present designs which will not include animal fur. Rather, they will feature technological advances in fabrications and creations of luxe aesthetics.
Joh Vinding, Chairman of the Fur Free Alliance, said: “The Fur Free Alliance congratulates Michael Kors for this monumental achievement. It’s becoming increasingly clear that fashion companies and consumers alike want nothing to do with unnecessary animal cruelty, especially when innovative alternatives are available.”
Viktoria Krcelic of Animal Friends Croatia (and a member of the Fur Free Alliance, which is conducting the Fur Free Retailer program in Croatia) has stated that the association commends Michael Kors's decision to make their business more ethical and humane, and that everyone should follow their lead. She adds: "The fact is that such news is becoming more frequent. It results in enthusiasm and great approval from the public, which shows that using animal fur in fashion is becoming a thing of the past. It is great to witness this, and we are inviting others to join Fur Free Retailer as well."
With their recent fur-free decision, Michael Kors joins leading fur-free luxury fashion houses such as Gucci, Armani, Yoox Net-a-Porter, Stella McCartney, Ralph Lauren, and Hugo Boss.
Croatian members and partners of the Fur Free Retailer program include: Budoir, Hippy Garden, I-GLE, Image Haddad, Mana moda, Martina Felja, Ivanka moda, and more.
Further information can be found at: furfreeretailer.com
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